Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Towards Strategic Sustainable Product Development: Challenges and Opportunities for Communicating Sustainability in a Value Chain
Blekinge Institute of Technology, Faculty of Engineering, Department of Strategic Sustainable Development. (Sustainable Product Development)ORCID iD: 0000-0003-4703-8519
Blekinge Institute of Technology, Faculty of Engineering, Department of Strategic Sustainable Development. (Sustainable Product Development)ORCID iD: 0000-0002-7382-1825
2018 (English)In: Proceedings of NordDesign: Design in the Era of Digitalization, NordDesign 2018, The Design Society, 2018, Vol. Code 141730Conference paper, Published paper (Refereed)
Abstract [en]

Sustainable product development and sustainable manufacturing have been considered one of the main enablers towards addressing the global sustainability challenge. Sustainable communication among stakeholders in a value chain is believed to be an important catalyst for effective collaboration towards reaching sustainability goals. However, research that focuses on sustainability communication in the context of product development remains scant.

Sustainable product development literature has traditionally examined decision-making and value-adding activities without explicitly considering sustainable communication as part of these. A great variety of tools, methods and frameworks have been developed to enhance understanding of the complex sustainability challenge and support decision-making in product development and consumption. However, there lacks a complete picture of sustainability communication in product development context from a practical point of view.

This paper aims to provide an updated overview of the existing practices in sustainability communication and related support tools. The overarching research question was defined to be: How to improve support for sustainability communication among stakeholders in a value chain?

Findings reported in this paper are drawn from a conceptual literature review and a workshop with participants from two large product development and manufacturing companies. This paper outlines an overview of sustainability communication tools on operational, tactical and strategic levels in relation to stakeholders in the upstream and downstream of a value chain. It was found that the biggest communication gap lies between product developers and consumers. This led to the specific question of how can consumers communicate sustainability related information to product developers to accelerate the development towards more sustainable solutions? Challenges of bridging this communication gap, as well as challenges for applying support tools in the product innovation process are delineated. Based on the discussion with industrial partners involved in the workshop, a number of success factors of support tools were identified. Opportunities for developing sustainability communication solutions are proposed with an emphasis on connecting consumers with product developers. Two future research directions are suggested to be i) further investigation into consumer perception to improve information design on different levels, and ii) closing the communication loop with consumers using digital technologies such as the internet-of-things.

Place, publisher, year, edition, pages
The Design Society, 2018. Vol. Code 141730
Keywords [en]
Communication, sustainability, decision support tool, value chain, sustainable product development
National Category
Design
Identifiers
URN: urn:nbn:se:bth-16954ISBN: 9789176851852 OAI: oai:DiVA.org:bth-16954DiVA, id: diva2:1245057
Conference
13th Biennial Norddesign Conference, NordDesign 2018; Linkoping; Sweden; 14 August 2018 through 17 August 201
Available from: 2018-09-04 Created: 2018-09-04 Last updated: 2018-12-13Bibliographically approved

Open Access in DiVA

No full text in DiVA

Authority records BETA

Kwok, Sze YinHallstedt, Sophie

Search in DiVA

By author/editor
Kwok, Sze YinHallstedt, Sophie
By organisation
Department of Strategic Sustainable Development
Design

Search outside of DiVA

GoogleGoogle Scholar

isbn
urn-nbn

Altmetric score

isbn
urn-nbn
Total: 133 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf