The combination of scale and distribution in software projects makes the onboarding of new developers problematic. To the best of our knowledge, there is no research on the relationship between onboarding strategies and the performance evolution of newcomers in large-scale, globally distributed projects. Furthermore, there are no approaches to support the development of strategies to systematically onboard developers. In this paper, we address these gaps by means of an industrial case study. We identified that the following aspects seem to be related to the observed onboarding results: the distance to mentors, the formal training approach used, the allocation of large and distributed tasks in the early stages of the onboarding process, and team instability. We conclude that onboarding must be planned well ahead and should consider avoiding the aspects mentioned above. Based on the results of this investigation, we propose a process to strategize and evaluate onboarding. To develop the process, we used business process modeling. We conducted a static validation of the proposed process utilizing interviews with experts. The static validation of the process indicates that it can help companies to deal with the challenges associated with the onboarding of newcomers through more systematic, effective, and repeatable onboarding strategies. © 2020 Elsevier Inc.