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Innovation in a Changing World: Exploring PSS Design through Prototyping
Blekinge Institute of Technology, Faculty of Engineering, Department of Mechanical Engineering. (Product Development Research Lab)ORCID iD: 0000-0003-0056-4562
2023 (English)Doctoral thesis, comprehensive summary (Other academic)
Abstract [en]

Customers across all sectors have increasing expectations (e.g. value, efficiency, availability, quality, etc.) and expanding needs which traditional business models fail to address simultaneously and stand-alone products cannot be expected to solve. To expand the value provided to customers, manufacturers have begun adding services to their products through servitization. Similarly, service providers have begun adding products to expand their ability to capture market capacity. The end coupled product and service solutions have been classified as Product Service System (PSS) solutions. The challenge lies in defaulting to existing products or services as the starting point since these solutions can carry forward inefficiencies or limitations of legacy solutions. There is a recent proposal to integrate PSS design into a single process, rather than using separate design flows for products, services, and systems. This approach involves intentionally designing all elements together at the same time. Ideally, this approach will allow the most efficient existing and new products or services to be combined into a solution which produces exponentially more value than the sum of the individual elements. Realigning all components of a PSS from inception towards a function provides an opportunity to escape current product limitations and explore new solutions with potentially higher value. This approach becomes an increasingly wicked challenge of having a transformative view of the future solution scenario at the conceptual start of the design process while navigating the increased ambiguity brought forth due to the nature of PSS solution variability. A core tenet of the Design Thinking (DT) mindset prescribes extensive use of physical prototypes as a means to “dance with ambiguity” encouraging generative exploration in the early conceptual phases of design. This “show don’t tell” tenet of DT is incorporated in a novel way into what this research will define as "Intentional PSS design” through physical system prototypes to accomplish two primary objectives; Enabling internal consensus in a project team through rapid design space exploration and provoking Generative Design Questions from the various potential stakeholders up and down the future value chain. These prototypes enable co-creation of conceptual solutions that may not be technically possible today, but have enough impact potential to warrant deeper exploration and refinement to enable their evolution.    

The aim of this thesis is to explore the phenomenon of creating and utilizing physical prototypes in the conceptual phase of PSS design. The initial context and case studies are within the domain of construction equipment manufacturing. The resulting work produced a functional scale prototype of a future solution yielding valuable gains in co-creation and GDQs. Generating this prototype and understanding its impacts in the conceptual phase of the PSS design process is the phenomenon in question for the first half of the research. The second half of the research focuses on how to enable other designers to replicate the observed   prototyping qualities through various experimental means delivered via workshops.  

The work was performed in collaboration with a construction equipment manufacturer, conducting an exploration into the impacts of shifting towards autonomous electric machinery at a demonstrator production site. The thesis first depicts how the prototyping around the ancillary impacts and solutions leads to greater engagement from stakeholders regarding the new concepts. The later portion explores two methodological attempts at generalizing the process behind the creation of the demonstrator scale site as a boundary object for early phase exploration that are previously not accessible through current practices. This leads to the testing of the method in a broader perspective to represent tangible and intangible elements in a way that facilitates concept design decisions in interdisciplinary team settings. The thesis concludes by exploring the potential of utilizing the new workshop-based processes to move from an ambiguous asipirational goal towards an uncertain transformative PSS solution concept anchored by physical representations aiding concept generation, refinement and selection. 

Place, publisher, year, edition, pages
Karlskrona: Blekinge Tekniska Högskola, 2023.
Series
Blekinge Institute of Technology Doctoral Dissertation Series, ISSN 1653-2090
Keywords [en]
Product-Service System Design, Design Thinking, Prototypes, Boundary Objects
National Category
Design
Research subject
Mechanical Engineering
Identifiers
URN: urn:nbn:se:bth-25266ISBN: 978-91-7295-463-2 (print)OAI: oai:DiVA.org:bth-25266DiVA, id: diva2:1787354
Supervisors
Available from: 2023-08-14 Created: 2023-08-14 Last updated: 2025-02-24Bibliographically approved
List of papers
1. Data Mining through Early Experience Prototyping: A step towards Data Driven Product Service System Design
Open this publication in new window or tab >>Data Mining through Early Experience Prototyping: A step towards Data Driven Product Service System Design
2018 (English)In: IFAC PAPERSONLINE, Elsevier, 2018, Vol. 51, no 11, p. 1095-1100, article id 11Conference paper, Published paper (Refereed)
Abstract [en]

The construction industry is ripe for disruption through innovative solutions that provide added productivity. Equipment manufacturers are attempting to disrupt their industry with investments in autonomy, electrification and product-service system business models. Designing solutions that will operate in completely new systems or modify an existing complex system require new approaches to address the uncertainty of system impacts. An iterative approach can help tackle ambiguity through cyclical validation of design decisions. Data mining in each cycle adds a quantitative dimension to the rationale of decision making, but data is sparse and difficult to collect in parallel with design of theoretical product-service systems operating in future scenarios. This can be combated using experiential prototyping techniques to design flexible infrastructure that supports contextualized data gathering in a variety of focused design sprints using Design, Build and Test approach. The intricacy of designing innovative solutions to increase productivity in the construction industry can be untangled by framing aspects of the problem in small sprints and testing them in a contextualized setting built to generate functional data to drive design.

Place, publisher, year, edition, pages
Elsevier, 2018
Series
IFAC PAPERSONLINE, ISSN 2405-8963 ; 51
Keywords
​Product Service System, Data Mining, Experience Prototyping, New Machine Development
National Category
Other Mechanical Engineering
Identifiers
urn:nbn:se:bth-16395 (URN)10.1016/j.ifacol.2018.08.458 (DOI)000445651000183 ()
Conference
16th IFAC Symposium on Information Control Problems in Manufacturing, Bergamo
Funder
Knowledge Foundation, 20120278
Available from: 2018-06-11 Created: 2018-06-11 Last updated: 2023-08-14Bibliographically approved
2. A role for physical prototyping in Product-Service System design: Case study in construction equipment
Open this publication in new window or tab >>A role for physical prototyping in Product-Service System design: Case study in construction equipment
2019 (English)In: Proceedia CIRP / [ed] George Q Huang, Ting Qu, Matthias Thürer, Suxiu Xu, Mohamed Khalgui, Elsevier, 2019, Vol. 83, p. 358-362Conference paper, Published paper (Refereed)
Abstract [en]

Using a case study methodology to exploring an ambitious experimental combination of a construction equipment manufacturer’s products tailored to provide exponential increases in efficiency and reductions in CO2. The products and system represent a relevant example of new technology being the foundation upon which a functional offering IPSS can be designed. The researcher constructed a scaled down functional experiential prototype reflecting a full scale experimental all electric quarry site in under operation outside of Goteborg, Sweden. The prototype site represented the primary equipment and system functionality, to act as a boundary object around which relevant stakeholders both internal and external could share the vision of an electric autonomous future. This was confirmed via observation at an event where the scale site was used for this purpose and verified with follow up interviews to dig deeper into the impact this tangible representation could have in increasing the perceived viability of the full scale technology’s potential on display thousands of miles from the event.

Place, publisher, year, edition, pages
Elsevier, 2019
Series
Proceedia CIRP, ISSN 2212-8271
Keywords
Machinery, Product design
National Category
Production Engineering, Human Work Science and Ergonomics
Identifiers
urn:nbn:se:bth-18521 (URN)10.1016/j.procir.2019.03.099 (DOI)000568146700058 ()
Conference
11th CIRP IPS2 Conference - Smart Product and Service Twin, Zhuhai; China, 29th-31st May 2019
Available from: 2019-08-06 Created: 2019-08-06 Last updated: 2023-08-14Bibliographically approved
3. PSS DESIGN INNOVATION: PROTOTYPING IN PRACTICE
Open this publication in new window or tab >>PSS DESIGN INNOVATION: PROTOTYPING IN PRACTICE
2020 (English)In: Proceedings of the Design Society: DESIGN Conference, Cambridge University Press, 2020, Vol. 1, p. 1355-1364Conference paper, Published paper (Refereed)
Abstract [en]

 Heavy equipment manufacturers recognise an opportunity to realise customer value gains through offering new Product-Service Systems. Such transition implies a radical shift in how new systems are designed. Based on a set of interviews the paper investigates how radical PSS innovation can be enabled by the use of physical prototypes as boundary object to navigate early PSS design ambiguity. On such basis, suggestions for augmenting existing support tools are made in relation to the existing literature. 

Place, publisher, year, edition, pages
Cambridge University Press, 2020
Series
Proceedings of the Design Society, E-ISSN 2732-527X
Keywords
product-service systems (PSS), prototyping, design thinking, design support system
National Category
Mechanical Engineering
Identifiers
urn:nbn:se:bth-20729 (URN)10.1017/dsd.2020.180 (DOI)2-s2.0-85110270154 (Scopus ID)
Conference
16th International Design Conference, DESIGN 2020, Virtual, Online, 26 October 2020 - 29 October 2020
Funder
Knowledge Foundation, 20180159
Note

open access

Available from: 2020-11-13 Created: 2020-11-13 Last updated: 2023-08-14Bibliographically approved
4. EVALUATING PROTOTYPING SUPPORT IN EARLY TRANSFORMATIVE PSS DESIGN
Open this publication in new window or tab >>EVALUATING PROTOTYPING SUPPORT IN EARLY TRANSFORMATIVE PSS DESIGN
Show others...
2021 (English)In: Proceedings of Design Society 2021, Cambridge University Press, 2021, Vol. 1, p. 1411-1420Conference paper, Published paper (Refereed)
Abstract [en]

Prototypes are an established tool for rapidly increasing learning, communication and decision making rationale for design projects. The proven success has spawned a litany of approaches and methods for building and planning the efficient planning and construction of prototypes. Translating these methods into simple usable tools to assist novice designers has generated broadly applicable canvases to support prototyping across the design process. Product Service System design has similarly introduced prototyping methods and tools into the process. Presently there is a lack of support for generating early phase tangible prototypes for functional PSS design aimed at more radically innovative solutions instead of currently dominant traditional products with traditional add-on services. This work explores the viability of utilizing existing prototyping support tools in the context of early PSS design through workshops with student designers and practitioners. The data from these workshops illuminates the alignments and misalignment gaps presented as guidelines to enable better support for early PSS designers. 

Place, publisher, year, edition, pages
Cambridge University Press, 2021
Series
Proceedings of the Design Society, ISSN 2732527X
Keywords
Product-Service Systems (PSS), Prototyping Support, Early design phases, Conceptual design
National Category
Other Mechanical Engineering
Research subject
Mechanical Engineering
Identifiers
urn:nbn:se:bth-22065 (URN)10.1017/pds.2021.141 (DOI)2-s2.0-85117759690 (Scopus ID)
Conference
23rd INTERNATIONAL CONFERENCE ON ENGINEERING DESIGN, ICED21, Gothenburg, Sweden, 16th - 20th August, 2021
Funder
Knowledge Foundation, 20180159
Note

open access

Available from: 2021-08-31 Created: 2021-08-31 Last updated: 2023-08-14Bibliographically approved
5. Towards autonomous construction equipment: supporting on-site collaboration between automatons and humans
Open this publication in new window or tab >>Towards autonomous construction equipment: supporting on-site collaboration between automatons and humans
Show others...
2019 (English)In: International Journal of Product Development, ISSN 1477-9056, E-ISSN 1741-8178, Vol. 23, no 4, p. 292-308Article in journal (Refereed) Published
Abstract [en]

To support the application of automated machines andcollaborative robots in unstructured environments like in the mining,agriculture and construction sector the needs of the human co-workershould be investigated to ensure a safe and productive collaboration.The empirical study presented includes the prototyping of a solution forhuman-machine communication, which has been supported by a designthinking approach. An understanding of the human needs had beencreated through jobsite observations and semi-structured interviewswith human workforces working in close proximity to heavy mobileequipment. The results shows that trust and communication have a bigimpact on the jobsite collaboration.

Place, publisher, year, edition, pages
InderScience Publishers, 2019
Keywords
Human-Robot Collaboration, Autonomous Machines, Construction Sites, User Experience, Design Thinking, Human-Robot Trust, Human-Robot Teamwork
National Category
Other Mechanical Engineering
Identifiers
urn:nbn:se:bth-18988 (URN)10.1504/IJPD.2019.105496 (DOI)
Available from: 2019-12-03 Created: 2019-12-03 Last updated: 2023-08-14Bibliographically approved
6. Physical Prototypes to Foster Value Co-creation in Product-Service Systems Conceptual Design: A Case Study in Construction Equipment
Open this publication in new window or tab >>Physical Prototypes to Foster Value Co-creation in Product-Service Systems Conceptual Design: A Case Study in Construction Equipment
2021 (English)In: IFIP Advances in Information and Communication Technology / [ed] Camarinha-Matos L.M., Boucher X., Boucher X., Afsarmanesh H., Springer Science and Business Media Deutschland GmbH , 2021, Vol. 629, p. 382-389Conference paper, Published paper (Refereed)
Abstract [en]

The paper presents the experience collected in a case study in the construction equipment concerning the use of physical prototypes for the development of product-service systems (PSS) enabled by new digital technologies. The paper firstly presents how a scaled physical prototype has been deployed to foster value co-creation with customers about the cross-disciplinary opportunity of the transition toward autonomous and electrical construction sites. Secondly, the paper presents the lessons learned during the empirical study. © 2021, IFIP International Federation for Information Processing.

Place, publisher, year, edition, pages
Springer Science and Business Media Deutschland GmbH, 2021
Series
IFIP Advances in Information and Communication Technology, ISSN 1868-4238, E-ISSN 1868-422X
Keywords
Case study, Co-creation, Construction equipment, Design thinking, Digitalization, Product-service systems, Prototypes, Value, Conceptual design, Machinery, Product design, Case-studies, Cross-disciplinary, Digital technologies, Prototype, Value co creations
National Category
Business Administration
Identifiers
urn:nbn:se:bth-22506 (URN)10.1007/978-3-030-85969-5_35 (DOI)000765252000035 ()2-s2.0-85120527500 (Scopus ID)9783030859688 (ISBN)
Conference
22nd IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2021, Virtual, Online, 22 November 2021 through 24 November 2021
Funder
Knowledge Foundation, 20180159
Available from: 2021-12-16 Created: 2021-12-16 Last updated: 2023-08-14Bibliographically approved
7. Finding a new hill to climb in transformative PSS design
Open this publication in new window or tab >>Finding a new hill to climb in transformative PSS design
2022 (English)In: Proceedings of NordDesign 2022: How product and manufacturing design enable sustainable companies and societies / [ed] Mortensen, N.H.; Hansen, C.T. and Deininger, M., The Design Society, 2022, Vol. 118Conference paper, Published paper (Refereed)
Abstract [en]

Product Service System solutions have proven to be a valuable innovation approach for industry organizations to differentiate themselves in a competitive market. Modern interpretations of PSS design have urged a move towards developing transformative innovations which are more than the sum of their parts. Achieving this transition in PSS design requires new tools to support designers in broader exploration of the design space to find a potentially transformative solution concept.

Place, publisher, year, edition, pages
The Design Society, 2022
Keywords
PSS Design, Product-Service System, Lo-Fi Prototyping
National Category
Other Mechanical Engineering
Research subject
Mechanical Engineering
Identifiers
urn:nbn:se:bth-23796 (URN)10.35199/NORDDESIGN2022.49 (DOI)9781912254170 (ISBN)
Conference
NordDesign 2022, Copenhagen, Lyngby, Denmark, 16th - 18th August 2022
Funder
Knowledge Foundation, 20180159
Note

open access

Available from: 2022-10-31 Created: 2022-10-31 Last updated: 2023-08-14Bibliographically approved
8. Prototyping for Product-Service Systems innovation: Insights from the construction equipment industry
Open this publication in new window or tab >>Prototyping for Product-Service Systems innovation: Insights from the construction equipment industry
2019 (English)Licentiate thesis, comprehensive summary (Other academic)
Abstract [en]

To radically increase the value delivered to the customers in the construction industry a concerted effort is needed to develop solutions beyond incremental adjustments. Simply providing add-on services to existing products does not effectively create solutions with enough gains in core customer values. Designing and developing a product service system (PSS) through the adjustment or reconfiguration of existing elements is a challenge on its own, and adding the design of new elements serves to confound the process even further. By realigning all components of a PSS from inception to a function provides an opportunity to escape current product limitations and explore new solutions with potentially higher value. Designing a new PSS solution from scratch comes with added ambiguity in an expanded solution space.

The aim of this thesis is to investigate early conceptual phases of PSS innovation within the domain of construction equipment manufacturing. The research included the development and testing of a prototyping method to foster customer co-creation and transdisciplinary design which are considered primary impact factors increasing the value of final PSS solutions.

The work was performed in collaboration with a construction equipment manufacturer, conducting a demonstrator project on an electric and autonomous production site. The thesis first depicts how the prototyping method can be implemented to enable stakeholder insights that were previously not accessible through current practices. This leads to the testing of the method in a broader perspective to represent tangible and intangible elements in a way that facilitates concept design decisions in multi-disciplinary settings. The thesis concludes by exploring the limitations on current practices in relation to the adoption and potential use of the method.

Place, publisher, year, edition, pages
Karlskrona: Blekinge Tekniska Högskola, 2019. p. 50
Series
Blekinge Institute of Technology Licentiate Dissertation Series, ISSN 1650-2140 ; 19
Keywords
Product-Service System, Engineering Design, Prototyping, Boundary Objects
National Category
Mechanical Engineering
Identifiers
urn:nbn:se:bth-18964 (URN)978-91-7295-395-6 (ISBN)
Opponent
Supervisors
Available from: 2019-11-29 Created: 2019-11-29 Last updated: 2023-08-14Bibliographically approved

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