The world business has been changed tremendously during last thirteen year. This is all due to the revolutionary dot com digital business. The dot com digital business has given big swing to world business. No one now can deny the power and capabilities of the internet technology. However, from 2001 onwards the growth of internet business has declined. Our paper investigates the major reasons behinds this. The focus of our paper is south Asian market because we believe this region has more potential of growth within internet business as compare to any other part of the world. The focal point of our paper is to identify obstacles which are hindering the growth of service based internet commerce in south Asian market. We have also come up with the possible solutions which when applied can create a room for big growth of internet business.