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Web-based customer innovation: A replication with extension
Blekinge Institute of Technology, School of Management.
2012 (English)In: Innovation: Management, Policy & Practice, ISSN 1447-9338, Vol. 14, no 3, 416-430 p.Article in journal (Refereed) Published
Abstract [en]

Acquiring valuable customer knowledge has been recognized as one of the most important elements of companies' innovation activities. The significant developments in information and communication technologies (ICT) have enabled creation and diffusion of a number of methods and tools for customer involvement into the innovation process. The research has demonstrated the high potential of such ICT-enabled methods and tools on few successful cases. This study reports the investigation of diffusion of web-based tools by exploring the web-sites of 226 companies in five manufacturing and one service industry. The comparison with the 5-years-ago study reveals several new trends in companies' practices.

Place, publisher, year, edition, pages
Econtent Management , 2012. Vol. 14, no 3, 416-430 p.
Keyword [en]
customer, innovation, web, tools, development process
National Category
Business Administration
URN: urn:nbn:se:bth-6944ISI: 000311598400010Local ID: diva2:834499
Available from: 2013-07-01 Created: 2013-07-01 Last updated: 2015-06-30Bibliographically approved

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Ryzhkova, Natalia
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