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Introduction to the private and public intelligence
Responsible organisation
2005 (English)Book (Other academic)
Abstract [en]

Book: This book provides both students and intelligence professionals with basic theory and a number of practical tools to enhance their careers as analysts. Its subject matter goes under many names: competitive intelligence, competitor intelligence, business intelligence, and marketing intelligence. The aim has been to show the logic behind analysis so that the student and the professional may learn the techniques of building or adapting his or her own analysis to fit any practical problem, rather than presenting well-known analyses as if they were static truths. The book is not about state and military intelligence, nor about the history of intelligence. Having said this, it will be apparent to the reader that the scientific methods and tools presented are shared by all the intelligence functions.

Place, publisher, year, edition, pages
Lund: Studentlitteratur , 2005. , p. 170 pages
Keywords [en]
Business Intelligence, competitive intelligence, private and public intelligence
National Category
Business Administration
Identifiers
URN: urn:nbn:se:bth-9300Local ID: oai:bth.se:forskinfo75E037A76D4ADCE8C1257274004357D4ISBN: 9789144036403 (print)OAI: oai:DiVA.org:bth-9300DiVA, id: diva2:837100
Available from: 2012-09-18 Created: 2007-01-31 Last updated: 2015-06-30Bibliographically approved

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CiteExportLink to record
Permanent link

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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
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  • en-US
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Output format
  • html
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