Software product line development has emerged as a leading approach for software reuse. This paper describes an approach to manage natural-language requirements specifications in a software product line context. Variability in such product line specifications is modeled and managed using a feature model. The proposed approach has been introduced in the Swedish defense industry. We present a multiple-case study covering two different product lines with in total eight product instances. These were compared to experiences from previous projects in the organization employing clone-and-own reuse. We conclude that the proposed product line approach performs better than clone-and-own reuse of requirements specifications in this particular industrial context.